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News & EventsHome » General Information » News & Events
New Brand Strategy for the Y!For the first time in 43 years, the Y is unveiling a new brand strategy to increase understanding of the impact our organization makes in the community, so that more people take advantage of the YMCA's unique capacity to foster lasting personal and social change. The Y is about changing lives for the better. We view participation in our programs and services as a means to a greater end. Therefore, through our rebranding effort, we want to help our communities learn more about our work so we can help our communities learn and grow. By simplifying how we describe our programs, we hope it will be apparent that everything we do is designed to nurture the potential of children and teens (Youth Development), improve health and well-being (Healthy Living) and motivate people to support their neighbors and the larger community (Social Responsibility). 4/13/2010 - The Lincoln YMCA Encourages families to put Play in Their Day on YMCA Healthy Kids Day on April 24thYMCA Press Release - As part of a nationwide effort to encourage kids to get moving, the Lincoln YMCA will host YMCA Healthy Kids Day, the nation's largest health day for kids and families. YMCA Healthy Kids Day is filled with fun, engaging and creative activities that foster healthy living, and is a part of the YMCA's larger efforts to help more kids and families become physically active.2/11/2010 - Lincoln YMCA Welcomes New Members to its Board of DirectorsYMCA Press Release - The Lincoln YMCA announced the election of new members and second term members to its Board of Directors. Kent Endacott of Woods and Aitken LLP, Rob Reif of Hy-Vee, Rich Rice of Crosby, Guenzel LLP, and Darrell Stock of Darrell K. Stock, P.C., LLO as new directors. Don Hutchens of the Nebraska Corn Board, Ben Kiser of Nelnet, Karen Peppmuller of Lincoln Industries, Kelly Tollefsen of Morrow, Poppe, Otte and Watermeier, P.C, and Kelly Wieseler of Ameritas Life Insurance Company were elected to serve a second term. Board Members volunteer toserve three-year terms and are eligible for re-election, unless serving as a board officer. 12/10/09 - Lincoln YMCA Offers Simple Tips To Give The Lifetime Gift Of Health and
YMCA Press Release - A new study published this month in the New England Journal of Medicine indicates overweight and obesity in childhood and adolescence substantially increases future risk of heart disease and suggests the serious consequences of our nation's obesity epidemic are yet to come. YMCA of Lincoln offers an integrated and holistic approach to health and well-being for children and arents that considers nutrition, relationships and physical activity to be a family matter. This holiday season, YMCA of Lincoln encourages families to give the gift of health to their loved ones and offers simple tips to make the holidays heart healthy. |
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